PinnedYasir ImranEducation transformation is at the heart of climate actionWhen July 2023 was recorded as the hottest month in history, the UN Secretary General António Guterres said, “the era of global boiling has…Jan 31Jan 31
PinnedYasir ImranIt’s A Climate Emergency, Nature Has Given The ‘Brief’ And Advertising Is Too Slow To Act On ItIs it possible to entice children to consume harmful levels of sugar and junk food, make some of the world’s worst polluters look generous…May 21, 2021May 21, 2021
Yasir ImranHiring deserves more time than a rodeo bull rideIn the bull riding sport a rider must ride for at least eight seconds with one hand in the bull rope and another in the air in order to…Apr 14, 2019Apr 14, 2019
Yasir ImranHaider — Kashmir’s HamletHaider — yet another adaptation of Hamlet, a personal struggle of an average Joe with Oedipus complex. Nothing sounds so mentionable about…Feb 5, 2019Feb 5, 2019
Yasir ImranWhy Mastercard dropped its name from its logo?One of the world’s most valuable brands, Mastercard dropped its name from its logo recently. The new logo will now have the red and orange…Jan 22, 2019Jan 22, 2019
Yasir ImranWhy I found the new All Out advertisement suffocating?Brilliantly shot, very well told, excellent performances, real life. Regressive, patriarchal, servile and humiliating. One of those rare…Feb 25, 2018Feb 25, 2018
Yasir ImranImpact of people behind-the-scenesA bunch of people across different teams, teams named after abbreviations like UX, UI, QA, FE, BE, at times even unpronounceable and alien…Sep 18, 2017Sep 18, 2017